STORIES
Challenge
As an early-stage SaaS startup, CloudBase had no sales team and limited budget. Founders were wearing too many hats and couldn’t dedicate time to manual outreach. They needed to start acquiring customers fast without distracting from product development.
How Arc Helped
Used pre-built workflows for cold email and visitor follow-up sequences.
Activated Lead Finder to target ideal customer profiles with intent signals.
Set up human-like personalization that matched their founder-led tone.
Enabled website visitor tracking to catch hot leads instantly.
Got everything running with free expert setup in under a week.
Results
Landed first 100 paying customers in 3 months
Booked 60+ discovery calls from automated outreach
28% reply rate on cold emails
Founders saved 20+ hours/week on sales tasks
Final Quote
“Arc became our virtual sales rep — finding, contacting, and qualifying leads 24/7.” — Laura Jensen
